Automate the work that eats your week.
Reporting, monitoring, pre-launch campaign checks, competitor intel. The recurring work that has to happen but does not need a person doing it by hand. I build it as AI agents that run on a schedule and only interrupt you when something is actually wrong.
What this usually looks like before I touch it.
Half a day every week rebuilding the same report from the same four dashboards
Budget overspend and disapproved ads discovered days later, by accident
Competitor ad changes noticed only when performance has already moved
New campaigns shipped without a consistent pre-launch check, so the same mistakes recur
Insights living in someone's head instead of in a system that runs without them
How it actually gets done.
Automate the recurring, not the judgment
Data collection, reconciliation, formatting, and anomaly detection are worth automating. Strategy is not. The goal is to hand you a clean read faster, with the same person still making the call.
Approval gates on anything that acts
Agents that only read can run unattended. Agents that change budgets, pause campaigns, or send anything external stop and ask first. This is a hard rule, learned the expensive way.
Built to fail loudly
Every scheduled job logs its run and reports its own failures. An automation that dies silently is worse than no automation, because you keep trusting it.
What you walk away with.
Reporting agents
- Scheduled pulls from your ad platforms and Google Analytics
- Cross-channel summaries that reconcile the numbers
- Delivered to Slack, email, or a doc you already use
Monitoring & checks
- Alerts when spend pacing drifts or numbers look wrong
- Watchers for disapproved ads and policy flags
- Pre-launch campaign checklists, run automatically
Custom tooling
- Competitor and market intel gathering
- Internal tools wired to your own data
- Documented handoff so it is yours to keep
This is the newest service on the list and the one with the least public proof, because most of it has been built for my own operations rather than for clients. Happy to walk through the running systems on a call. That is more useful than a number here would be.
Start with a call.
Thirty minutes. I will tell you what I would change first and whether it is worth paying someone to do it. If a call feels early, start with the free audit instead.